Resource Details

Communication, education & public awareness section in the CBD website

Communication, education & public awareness section in the CBD website
Description 

This section of the Convention on Biological Diversity website provides access to multiple useful resources when promoting and communicating biodiversity-related issues.

Author(s) 
Convention on Biological Diversity
Publisher 
Convention on Biological Diversity, Monday, Sep 30, 2013
Abstract 
Among the many barriers to achieving the objectives of the Convention on Biological Diversity, and of the other biodiversity-related conventions, the lack of public awareness on the importance of biodiversity ranks as one of the most serious. Without an awareness of the importance of biodiversity to human well-being, citizens and stakeholders are not likely to take the steps needed to mainstream biodiversity considerations into their daily lives and practices. The lack of public awareness also contributes to the relatively low political priority given to biodiversity issues.<br /> The Convention’s Communication, Education and Public Awareness (CEPA) programme is an important instrument for this target. The establishment of the United Nations Decade on Biodiversity by the United Nations General Assembly represents an opportunity, throughout the implementation period of the Strategic Plan, to link national awareness raising activities with a broader international process as a means of developing greater visibility and traction for such actions. Likewise the International Day for Biodiversity, on 22 May, provides a similar opportunity.
Target audience 
Biodiversity communicators and media specialists.
Rights 
© CBD Secretariat. Terms of use available at http://www.cbd.int/terms/.
Rights holder 
Convention on Biological Diversity
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